@starbreaker No reason to rush into anything. I know nothing about logos myself, but had a few concepts to kick around for my collateral -- the Kosmic Kat image (originally with an animation in the spectacles), the thought of adapting the Reddit Snoo, and some time in Inkscape.
A headshot, book art, a particular image or something of that nature, can work.
My thinking is that /starting/ from a very vanilla design, adding something like a letterhead styling might distinguish sites.