@dredmorbius Hmm...While I'm not a huge fan of Boeing, that's not a fair or reasonable assessment, unless you are just looking to hate on Boeing. Name changes help solve a marketing and perception problem, albeit in a way I wouldn't recommend. I don't think its intended to be an engineering fix or even a management change.
@gedvondur Timing says a lot. Sale aand change occur whilst Boeing are still spinning the situation, and have royally fucked up.
@dredmorbius Hmmm...
https://www.flightglobal.com/news/articles/new-name-for-ryanair-737-max-is-not-actually-new-459666/
Seems like the name change is for Ryanair, not Boeing and has been used before.
That being said, I hope Ryanair squeezed the living hell out of Boeing to ink this deal.