I thought, let's go try the @kfc@twitter.com @BeyondMeat@twitter.com Fried Chicken today, and get there early. It's only been open for a half hour, and it's drizzling out, so nobody's really going to be waiting in li—


People around the block and cars for a half mile. Trying again later. 😆


Nope, total failure. Now the parking lot is closed off, I can't find where to park, and it doesn't look like the drive-thru is open either. Just a line of people out the door, no idea where *they* parked.

Test marketing gets an A for popularity, D for logistics.

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